Hi, I'm Apoorv, a Seasoned Analytics Professional.
Hi, I'm Apoorv, a Seasoned Analytics Professional.
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Apoorv is an experienced data-driven individual who strives to leverage his business and technological acumen to develop impactful strategies that create value for organizations.
Apoorv is an experienced data-driven individual who strives to leverage his business and technological acumen to develop impactful strategies that create value for organizations.
With his unique blend of MBA and IT Engineering background, Apoorv is passionate to look at business objectives from different angles and find innovative solutions.
With his unique blend of MBA and IT Engineering background, Apoorv is passionate to look at business objectives from different angles and find innovative solutions.
Education
Education
Master of Business Administration | Business Analytics
DeGroote School of Business | McMaster UniversityAcademic Achievement Award 2019
Dean’s Honors list Award 2020 & 2021
GPA 3.92/4
April 2021
Bachelor of Technology | Information Technology
Guru Gobind Singh Indraprastha UniversityMay 2016
Career Related Skills
Career Related Skills
Projects
Projects
Actions speak louder than words
With tangible impact and connections during my tenure at Ant PC as Senior Technical Executive, I was invited by University of Delhi (Operational research department), one of the top ranked universities in India, to deliver a keynote speech on the fundaments and impact of AI in different industries.
(Photo from keynote speech at Operational Research Department - University of Delhi)
Using huge datasets and AI-powered statistics R packages, Apoorv with his team drew insights about the potential customer segments and their behavior for RBC Insurance, aiming to achieve maximum results with minimum marketing efforts. Utilizing the analysis findings, built a personalized marketing communication strategy to differentiate RBCI in highly competitive insurance industry.
Using huge datasets and AI-powered statistics R packages, Apoorv with his team drew insights about the potential customer segments and their behavior for RBC Insurance, aiming to achieve maximum results with minimum marketing efforts. Utilizing the analysis findings, built a personalized marketing communication strategy to differentiate RBCI in highly competitive insurance industry.
Using Internet scraping and text sentimental analysis, drew insights into what's being talked about the most on top social media platforms
Using Internet scraping and text sentimental analysis, drew insights into what's being talked about the most on top social media platforms
Utilizing sophisticated statistical R Packages, created dynamic visualizations to allow easy absorption of insights by marketing and other non-technical teams.
Utilizing sophisticated statistical R Packages, created dynamic visualizations to allow easy absorption of insights by marketing and other non-technical teams.
Change Management
Change Management
Developed change management strategy for Wolseley Canada for smooth transition to category management system, leading to improved sales reporting and more effective business decision-making.
Proficiency in Data processing and manipulation to drive true insights.
Proficiency in Data processing and manipulation to drive true insights.
*Please go to the Experience section to learn about my work and skills
Get in touch at thawania@outlook.com
Get in touch at thawania@outlook.com
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